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Excerpt from Thesis:
A systematic plan must be created to address a multilayered difficulty. Of course , there are particular things that are impossible to change – like the recession, by way of example. But it is important to deal with the problems of the bigger economy, even if the organization’s earlier policies did not contribute to the decline. Cutting back on inadequate television and radio advertisements, and focusing on marketing to young people through new mass media outlets, like the Internet and text messages will be one way to use productive methods more effectively.
The fifth step is to program and execute the solution – something that is easier said than done. But it is important to consider that “even the best solution is doomed to fail if perhaps its execution isn’t carefully planned and executed” (Cochran 2002). A brand new incentive plan to lure teens with, for example , ‘rewards points’ on a discount card will certainly convey little value but not achieve desired results in the event the sales staff is not encouraged to advertise the product. Furthermore, the solution should be ‘sold’ to the stakeholders to make certain these individuals possess enthusiasm and believe in the brand new program – without this sense of belief and conviction the part of the associates, the solution cannot be fully realized.
Sixth, there should be some ‘quality control’ to verify the potency of the new approach, such as applying consumer surveys and charting sales figures before and after the implementation in the reforms. Deploying different methods of measuring benefits is especially essential if a selection of changes are introduced concurrently. If a new line of clothing is introduced that may be more fashion-forward, along with a advantages program and a new way of in-store product sales, all causing a sales enhance, interviewing and surveying buyers will give a touch as to what strategy was most beneficial, or if perhaps all approaches were similarly effective only if deployed jointly. Of course: “If a customer won’t perceive a noticable difference, then you cannot find any improvement” (Cochran 2002).
The final step, which, much like the first step, is to “communicate and congratulate, inch the winning team (Corcoran 2001). “People who effectively contribute to problem-solving efforts ought to be recognized for his or her work. Congrats should be sensible, public and carried out by top rated management” (Corcoran 2001). Continuous improvement of company operations is always the goal. If people who are part of the solution will not feel valued, they will not carry on and offer ground breaking ideas and enthusiastically put into action organizational adjustments.
Works Mentioned
Corcoran, Christ. (2002). 6th steps to find solutions to problems. Quality Process Magazine.
http://www.qualitydigest.com/sept02/articles/02_article.shtml
